creaandfood

Crea&food Business Solutions

Your partner for sweet solutions

Denis Leleu has built up more than 25 years of experience in the food sector with a specialization in pastry, bakery and confectionery. He started his working experience at Leonidas, where he was responsible for the production line. He later continued his career in the industrial sector, where he provided technical support and was responsible for the development and introduction of new ingredients and products.
From a drive and passion for food and a background in confectionery, we help companies in their growth process.
denis leleu

How can we help you?

Consulting for SMEs, start-ups and family businesses
within the sweet food sector

From an enthusiasm and passion for food and a background in the bakery, pastry and chocolate world we help starting and experienced companies with their growth process. Crea&Food Business Solutions in Londerzeel does this in different ways:

Business development

Sourcing of Ingredients

Technical Assistance

Support during Development Process

Business development

Do you want to launch a new product in your range or are you considering entering a new market with your company? A necessary step for the growth of your company, but not an easy one. Crea&Food Business Solutions in Londerzeel helps you outline both short and long term paths. This can vary from creating and supporting a sales and marketing campaign to promoting your products at trade fairs at home and abroad.

Sourcing of Ingredients

Quality products all start with the best ingredients. Do you have a new product in mind for which you need new ingredients? Are you looking for an alternative supplier? No worries, with our years of experience in the food sector and specialization in the confectionery industry, we can help you find excellent options. Over the years we have built an extensive network of suppliers, manufacturers and more, so we may well be able to help you in your search.

Technical Assistance

As a specialist in the sweet food sector, we at Crea&Food Business Solutions in Londerzeel also help start-ups and companies with technical assistance for products. Our biggest contribution here is in supporting foreign customers who want to start a new line for Liège waffles. In addition, we are specialized in and available for the development of new recipes. As a consultancy company, we can also give advice on the best choice, based on the wishes and needs of the customer.

Support during Development Process

Supporting start-ups and SMEs does not end with the launch of a new product or providing professional advice. No, thanks to our years of experience we are the ideal partner to help you find ideas for a new product or production line. Even if you want to improve a product or change some ingredients we can make our experience available. Together we will look for the best solution for the next step in your business.

About Us

Founded in 2021 out of a long-standing passion for the food industry

Crea&Food Business Solutions was born in 2021 from a long-standing passion for the food industry, and more specifically bread & pastry, chocolate, cookies and other sweets. Entrepreneur Denis Leleu studied to be a baker & pastry chef and was then able to gain experience at various places such as Leonidas and as a chef-patissier at Yves Matagne's star restaurant The Sea Grill, where he was able to fully express his passion. Later, he used this experience in the industrial sector, where he joined the Quintens group, one of the largest industrial bakeries in Belgium, as Technical Support Manager.

He also earned his stripes at Sweetwell, the Belgian start-up that developed a sugar substitute, and Taiga International, known for its development and sales of sweets. Today he works at Couplet Sugars, where he has been involved in many projects, such as the market development of the Liège waffle. From there it was only a small step to start up Crea&Food Business Solutions, a decision resulting from the demand to work on various projects.

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Current projects at

Past experiences at

Contact

Would you like more information or are you interested in a collaboration?

Crea&Food Business Solutions is a company located in Londerzeel. As a consultancy agency we are the perfect partner for all your sweet specialties. We help you with the follow-up and development of new and existing products, the expansion of your market and the search for customers, suppliers and sales agents.